1. Consumer information sources are ______ (5)
(1) Personal source and commercial source
(2) public source
(3) experiential source
(4) All of the three above
(5) only (1) and (2)
2. Zero-Based Budgeting (ZBB) means ______ (3)
(1) a tool for marketing cost analysis
(2) a tool for financial analysis
(3) each year, budgeting starts from a scratch
(4)a certain percentage of sales
(5) Only (1) and (2)
3. Assigning specific jobs and work places to the selected candidates is known as_____ (1)
(1)placement
(2)recruitment
(3)transfer
(4)promotion
(5)None of these
4. As a counselor, a personnel manager _____ (2)
(1) reminds the management of moral obligations towards employees
(2) encourages the employees
(3) tries to settle the disputes between labour and management
(4) All of the above
(5) None of these
5. According to product life cycle theory, the profit is maximum in____ (1)
(1) Developed Stage
(2) Early Stage
(3) Matured Stage
(4) Declined Stage
(5) None of these
6. Which among the following is not included in fringe benefits available to an employee? (5)
(1) old age survivors
(2) pensions
(3) gratuities
(4) Both (1) and (2)
(5) None of these
